So let it be said that I’m not here to apologize.

What I want to do over the next few weeks is take you on a journey of all that
has happened in my life since February 24th. There will be major shifts and focus on my brand and the direction of my marketing and content. Don’t worry – nothing insanely drastic (no, I will not be vlogging about Underwater Basket Weaving)… but a more specialized content.

I’ve come to massive realization because of past failures in another business, I found solitude, acceptance and success in the Internet Marketing world. But Internet Marketing isn’t my true passion.

My goal isn’t to just sell you a bunch of info products. Products that will sit on your shelf or harddrive and collect e-dust. No no no my friends, my goal is to provide wisdom, growth, and a path to create financial freedom for you and your family.

Networking has always been a passion of mine, but for years I felt I was destined to be a “mid level” income earner, making a couple thousand a month — never being able to catch the “top earners”. Little did I know, I was just in the wrong vehicle.

I sold coaching, products, launches and created a FANTASTIC income, but here was the glitch – I was the ONLY one truly profiting.

Finally I found my way back home and realized what I want WhoisRachelJackson.com to really be focused on. Really the steps that a Home Based Business owner needs to create massive momentum and freedom in their lives.

So stay tuned…

Oh! And for your viewing pleasure – here are some awesome photos from some recent trips with our business partners.

To Your Success,
RJ

Until I met Katie Freiling!

Katie has gone from $30,000 in credit card debt to creating over a $500,000 a year income, total financial freedom, and probably one of the biggest rockstar brand names in the online home based business industry!

Katie and I have gotten to know each other very well over the past 2 years and I was able to pin her down for an EXCLUSIVE detailed interview on her story…

In this interview you’re going to learn:

- How a young cocktail waitress went from a shy, INSECURE girl to a full-fledged power driven Entrepreneur
- Why developing courage can be the key component between mediocracy and total GREATNESS
- How to recognize BARRIERS in your mind and your life that will hold you back
- The process of inner-transformation and its effects on your paycheck
- How to SHOW UP in the daily minutia and mastering the mundane…

Part 1/3

Part 2/3

Part 3/3

Check out Katie’s indepth online personal branding genius at her “Cash in On You” website:

Mistake #1. People Not Linking Their Profile Work Info to Their Personal Fan Page

Step One: You must have a fanpage. To start a FB fanpage to go http://www.facebook.com and Create a Fan Page. Connect the two together that way when you’re logged in, you can access and edit both pages.

Step Two: Go to your profile and click “edit profile” right under your header information. This link is also located right above your 5 banner pictures that stream across your profile.

Step Three: Click “Education and Work” tab under your Edit Profile screen and add a project. If you are currently linking to a page that is not your own or some random FB community, then just delete the existing linkage.

Step Four: Type in the name of your fanpage to link it as a new “project”, also add details like your blog or lead capture page for your website. You can change the title of your position to self-employed or CEO, many just leave it at “Works at…”

2.

Techie Tip: If for some reason your fanpage doesn’t want to show up – maybe it’s too new, or FB just doesn’t like you (J/k!) here’s a tech guide that can get you to your promiseland.

Mistake #2. People Using Their Profile/Page as a Spam Board

Stop, I repeat, STOP posting your company link every 10 seconds on your status update. First off, it may work for a couple of times or as you add new friends, but soon people are going to get sick of it. Do you notice that people never comment on these posts? Its because it’s SPAM. If you are going to post something about your business, I recommend being vaguely specific.

Here’s what’s worked well for me:

Strategically posting a testimonial (maybe even a picture like a before/after) for my products and sharing 3-4 stories. Since my product is weight loss, this is super easy… but every product and service has results. Don’t mention the company name NOR linkdrop. Ask people to PM you for details. Do this 2-3x per week, no more, no less. Each time I do this I generate 5-15 leads. That’s 15-45 brand new people to talk about your business and products too.

Boomski!

Mistake #3. People Posting Erratically or Infrequently & Selfishly

Sooner or later most people will “trim down” or do a Facebook friends/fanpage cleaning spree. And often the first people to go are those that are not extremely active on Facebook. This doesn’t mean posting 395835 times a day either. I usually post strategically 3-4x per day, and I try to diversify WHAT I post. Maybe a link, maybe a status update, maybe a video, then a picture. But I don’t just focus on my own posts, I try my best to be very interactive and comment on what my friends are doing as well. This may take 30 minutes twice per day… but as a fulltime networker who generates dozens of leads from FB every day/week, it’s a good use of time.

Here’s a tip, set it in your daily routine that when you get up and check your email and Facebook that you post something enlightening, inspiring, a new piece of a content, a blog post you liked, or a video you watched. After posting this, go on 5-10 of your friends statuses and posts (you can find these on your Facebook Newsfeed) and comment/link their stuff. This will start to generate interaction and drive more views/eyes back to your content.

So what other mistakes do you see people making on Facebook that just IRK you? Leave a comment below! Share this post to your Facebook + leave a comment and you could be the ONE lucky winner to receive a Free copy of my Authoritative Internet Network Marketing Roadmap Ebook, a $47 value!

They make excuses, try to reinvent the wheel, create training systems and attempt to automate motivation and team building. But true success and momentum in a network marketing business revolves around your OWN productivity and results than it does with the people on your team. Seem far fetched? Hear me out…

A Network Marketing Business’s Growth Relies on The Pace of the Leader

In a network marketing business, “the pace of the leader is the pace of the pack” have you ever noticed that when you are in a “dry slump” in your business… your team tends to be as well? But as soon as you break that hump your team awakens with you? I don’t know how they know, but they know. So continue spending 80% of your time prospecting and recruiting so that you are setting a good example to follow.

Creating momentum in a network marketing business is all about the NEW. It’s not about the old reps, the vets, and the seasoned superstars…it’s about diving down and finding those brand new distributors and helping them earn their first few paychecks.

When your team sees that your constantly promoting, even as an established leader, it provides great authenticity and integrity to your messaging. If you are telling them to go out and prospect and promote to build a network marketing business but you aren’t doing the same… how can they trust you? Remember, your reps will do what you DO, not what you SAY! So lead by example and keep accountable to the 80/20 rule!

Here is where you want to spend 80% of your time:

- Building your list

- Making contacts

- Inviting to presentations

- 3 Way Calls

- Following up & Enrolling

Thirdly, to provide the best amount of support and team feel, create a community (Facebook Groups are my choice and favorite) that allows your team members that are stretched all across the country or globe to connect, make friends, keep accountable and relish in victories.

Building a network marketing business doesn’t have to be difficult…but if your check isn’t growing… it’s important to look at YOUR OWN production before blaming anybody else in your organization.

For more information on building a network marketing business subscribe to my newsletter at the upper right-hand corner of this page!

There are few marketing strategies that can replace the connection, rapport, and relationship building properties like meeting with somebody presen-to-person … belly-to-belly. But if I had to choose the best possible alternative … it would be VIDEO.

I wanted to share with you a few video marketing strategies for 2011 that will dramatically encourage mass branding with your following, your “herd”… your fans.

Four Video Marketing Strategies For Social List Building

1. Conduct Video & Skype Interviews

One of the best things I love about going to live events and conferences is the opportunity to connect in person with some bright networkers and entrepreneurs. Ask them ahead of time if it’d be alright to interview them in between or before/after sessions. Most marketers would LOVE the free publicity, so make sure to share their blog or website after the video or in the description.

No chance to meet in person? With webcam technology like Skype, you can take this video marketing strategy to new heights with ultimate leverage. Think about it! Grab your coffee (or vino and use screen capture software to record your conversation *with their permission first* to create an inspiring or informative piece of content.

Check out Ryan Yokome’s blog.

2. Screen Capture Video Tutorials

You know how they call codfish poor mans lobster? I call this type of video marketing strategies the lazy man’s video style. Use a software like ScreenFlow (Mac), Camtasia, Jing or Screencast.

These are great ways to knock out content without having to get “camera ready” (most women can relate, and maybe a few of you guys out there). You can also do it at all hours of the day, while most of my typically videos are done during daylight hours for the lighting preferences.

3. Launch a Live Streaming TV Show

Three platforms that are awesome for live streaming are Ustream.tv, Justin.tv, and Livestream.com …though I have heard that new apps like “Vpype” allow you to live stream from your Fan Page (woah). Not only can you record these for small snippets of content, but talk about an opportunity for your readers, viewers, and friends to engage in your brand.

Do a live Q&A session. Give a tour of your office or house. Have a friend or colleague over and do an interview. The off the cuff factor in this tactic of all the video marketing strategies will allow your true personality to shine.

4. Create an Episode Style Series

Of all the video marketing strategies, this is one of my favorites. Think of what an episode or series really means. Maybe Seinfeld or the show Friends comes to mind? Leaving your audience wanting more and creating a consistent theme in your videos brands yourself very quickly.

For there you have it, four ways to implement and utilize video marketing strategies that are new age for 2011. Get creative! Think outside the box! And you’ll be mastering your social list building skills in no time.

For more video marketing strategies fill out your name and email below & receive my 7 Day Free Video Series “Cash Secrets to List Building Mastery…”

As your business grows, you’ll notice that you’ll feel pulled in a lot of directions. There are always emails, skype messages, voicemails to be returned – let alone the daily activities of your business and heaven forbid your family actually wants to see you for a minute or two this evening.

Without processes for time management, the thousands of emails WILL accrue, you’ll be up til 2, 3, 4 in the morning riddled with anxiety on all the “To Do’s” on your list, and may even withdraw from your business due to overwhelm. How do we PROTECT our time?

I think that time, life, work balance is a bit of a crock. There seems to be always things that “give” and “sacrifice” a little bit, but hopefully these tips will help you as they’ve let me accomplish getting so much more done in my business.

1. Stop Trying to Please Everything

First off, I know how horrible this sounds… but I had to stop caring so dang much. I used to feel super obligated to respond to every email, every skype, every Facebook private message no matter who send it or what it entailed. I’d love to be able to, it’s just not feasible. Unless the message is from a customer/client, business partner, prospect… I send it to my virtual assistant. She can take care of requests and FAQ’s.

2. Let it go to Voicemail. I Promise It’ll be Okay!

When I am in the “work zone” I shut off my iPhone and turn it on silent. I can’t be bothered with distractions. Has this ever happened to you? You take a phone call and 20 minutes later you’re wondering… “Okay …now what was I in the middle of…?”

Also, make sure that you can block “unknown” and 1-800 calls to your office line so you aren’t worried about a telemarketer stealing time from you mid-day.

3. Prepare Canned Emails in Advance

I get a LOT of the same questions from my blog and social media channels. And that’s okay! You will too. Rather than writing a new response each and every time, you and your assistant can have prewritten answers that are “copy/paste” ready to send.

4. Pare Down Your Social Media

I love Social Networking. But the one negative thing about it is that it allows people to get “straight to you” and bypass your assistant even faster and more directly. Plus it compounds in your email inbox – I have to delete sometimes 100 emails a day from Facebook! Pare down to the top channels that will give you the greatest bang for your buck.

For me its:

Facebook.com = Rachel Jackson on Facebook

Twitter.com = Rachel Jackson on Twitter

YouTube.com = Rachel Jackson on YouTube

List Building Tips with Video Marketing

Most of the list building tips revolving video are passe or old school, so it’s important to get “timely” information. With everything changing and transforming on the ‘net constantly – make sure that the list building tips are RELEVANT for what you want to do.

The first of two list building tips I’m giving here is to make sure you have the proper systems in place. You must lead with a Lead Capture Page when uploading and marketing your videos. Meaning – if you have a call to action at the end of the video …send them to your squeeze page to gather their email and name, as opposed to a blog. A capture page will convert at 12-25% on average, when a blog may be less than 10%. You can always introduce your blog later through your autoresponder series.

My second list building tip is to make sure on YouTube and any other video sharing site that you make sure your first “word” in your description is a hyperlink to your lead capture page. On YouTube, you’ll achieve this by doing “http://” before the www.domainname.com …make sense? This will increase your opt-in’s by at least 500%.

Even savvy marketers can overlook these fairly common list building tips but it’s okay. It’s never too late to change and improve! Vlogging is one of the best ways to build your list social and create a massive following.

For more list building tips
and learn how to CRUSH IT in your internet home based business, go to: http://www.wealthwithrachel.com.

Can you list be your stimulus plan? Find out more list building tips here.